Limited Edition. Performance Upgrade. Built for Riders Who Value Authenticity.

The APACHE STAR Icon Dark Scrambler

SECURE YOUR MACHINE

Signature Fragrance by APACHE STAR® – Artisan Crafted Scent for the Discerning Individual

THE LEGACY Eau de Parfum

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Luxury Travel Redefined: Exclusive Heritage Trunk Collection Featuring Premium Craftsmanship & Timeless Elegance Curated by Lilly Becker

The HERITAGE TRUNK SET

EXPLORE THE HERITAGE TRUNK
FLAMING AVIATOR by APACHE STAR Toscana Nappa Lamb Pilot Jacket in bold Apache Orange, worn open over black outfit, luxury bomber style by Lilly Becker.

PARIS FASHION WEEK | RTL EXCLUSIV

LILLY BECKER x FLAMING AVIATOR

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NAPPA LAMB PILOT JACKET - Shop the Look

FLAMING AVIATOR by APACHE STAR Toscana Nappa Lamb Pilot Jacket in bold Apache Orange with shearling cuffs and collar, front view. Premium outerwear for fashion-forward adventurers.
Front view of NAPPA LAMB PILOT JACKET „PHANTOM FALCON“ by APACHE STAR, featuring black shearling collar and leather finish.
FLAMING AVIATOR by APACHE STAR Toscana Nappa Lamb Pilot Jacket in bold Apache Orange with shearling cuffs and collar, front view. Premium outerwear for fashion-forward adventurers.
NAPPA LAMB PILOT JACKET „FLAMING AVIATOR“ Sale priceFrom $3,000.00 USD
Front view of NAPPA LAMB PILOT JACKET „PHANTOM FALCON“ by APACHE STAR, featuring black shearling collar and leather finish.
NAPPA LAMB PILOT JACKET „PHANTOM FALCON“ Sale priceFrom $3,000.00 USD

THE URBAN EXPLORER

Earth tones meet military precision. The sophisticated uniform for modern adventurers who value substance over trends. Military-inspired color blocking in premium earth tones—beige, chocolate brown, and olive green—designed for versatile layering in urban environments. Heritage craftsmanship meets modern functionality. Built for those who move with purpose.

Black pleated sweatpants CASUAL CHAMP front view unisex tailored joggers APACHE STAR®
BOXY TEE 'MANHATTAN' by APACHE STAR in beige worn by man in desert, showcasing breathable, quick-dry cotton ideal for summer adventures.
BOXY TEE "MANHATTAN" Sale price$113.40 USD
Black pleated sweatpants CASUAL CHAMP front view unisex tailored joggers APACHE STAR®
Pleated Sweatpants "CASUAL CHAMP" Sale price$149.00 USD
Color
BOXY TEE 'MANHATTAN' by APACHE STAR in beige worn by man in desert, showcasing breathable, quick-dry cotton ideal for summer adventures.
BOXY TEE "MANHATTAN" Sale price$113.40 USD

Explore our signature collections of premium heritage apparel, performance tech wear, and nautical-inspired designs

Shop APACHE STAR Premium Collections – Heritage Apparel & Performance Tech Wear

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RACE FOR FREEDOM

The fashion & lifestyle label

APACHE STAR

is based on the legendary two time World Champion powerboat Apache Star, with which extreme athlete Roger Klüh set a World Record from the United States to Cuba.

Discover the Legacy

World Record Heritage. The Club Speaks. The World Listens.

TRUSTED BY LEGENDS. PROVEN BY PERFORMANCE. CRAFTED FOR EXCELLENCE.

Fuel Your Legend — From the Ocean to the World

Roger Klüh: The Record-Breaking Visionary Who Bridges Nations

From Obama’s personal letter to Trump’s business visa — discover the legendary story of Roger Anthony Cassius Klüh, the owner and driver behind the Apache Star. A record-breaking journey that turned power, courage, and diplomacy into one timeless mission: unity through speed.

READ MORE STORIES
Speedboat racer Roger Anthony Cassius Klüh
WORLD RECORD

Roger Klüh is now a near-American: Speedboat champion receives business visa from Trump

Barack Obama (57) already congratulated him on his world record - now speedboat driver Roger Klüh (53) is even an American - for time!

Discover the World of APACHE STAR® — Speed, Power & Legacy

APACHE STAR World Record & Lifestyle News

Stay updated on the legendary world of APACHE STAR — from record-breaking powerboat adventures to fashion, lifestyle, and performance innovations.

Explore all APACHE STAR® News
APACHE STAR® has been awarded Lifestyle Brand of the Year 2025 & 2026 in the Global Awards.

APACHE STAR Wins Global Award - Lifestyle Brand of the Year 2026

APACHE STAR® has been awarded the Corporate LiveWire Global Award 2025/26 for “Lifestyle Brand of the Year.” This honor recognizes our fusion of luxury craftsmanship, performance-driven design, and...

Roger Klüh holds original World Record Apache Star steering wheel at Düsseldorf Airport.

Lucky Steering Wheel for the Cuba Record? Roger Klüh on His Way to Miami.

Roger Klüh departs Düsseldorf for Miami with his lucky steering wheel in hand, preparing for his historic Apache Star record run from Florida to Cuba — a mission of speed, courage, and determination.

Among Germany’s wealthiest: Henkel shareholder Simone Bagel-Trah and Patrick Schwarz-Schütte (second from left). Also pictured are Ali-Reza Momeni (left, currently building on Königsallee) and architect Joachim Faust. Photo: Andreas Endermann

Düsseldorf, Your Billionaires

They live quietly, but their influence reaches far beyond Düsseldorf. Meet the billionaires, like Roger Klüh, shaping Germany’s economy — and discover how legacy and wealth intertwine in this city ...

Exclusive Access to Legendary Events

Step into an elite circle where heritage meets innovation. APACHE STAR CLUB members gain privileged access to the world's most prestigious fashion weeks, exclusive events, and cultural moments that define luxury. Join a distinguished community of discerning individuals who understand that true exclusivity is earned through shared values of excellence, craftsmanship, and uncompromising standards.

JOIN THE APACHE STAR CLUB

March 8, 2025

FASHION WEEK PARIS

APACHE STAR commands the stage at Paris Fashion Week, where the world's most discerning eyes converge.

Club members experience the pinnacle of haute couture from the front row—an exclusive vantage point reserved for those who understand that true luxury is an invitation, not a purchase.

November 2024

HIPE AWARD

Recognition of excellence. The HIPE AWARD celebrates APACHE STAR's unwavering commitment to performance and innovation.

Club members don't merely witness achievement—they are part of a legacy where distinction is earned and celebrated among the world's most elite.

October 2024

STORE OPENING CANNES

Cannes. The Côte d'Azur's most coveted address. APACHE STAR's flagship opening becomes a defining moment in luxury retail.

Club membership unlocks access to an exclusive gathering where refined taste, architectural elegance, and uncompromising standards converge in perfect harmony.

April 2024

STORE OPENING ST. TROPEZ

St. Tropez. Where Mediterranean sophistication meets APACHE STAR's bold vision.

The Club's arrival in this legendary destination marks a moment of cultural significance—a sanctuary for those who demand authenticity, craftsmanship, and unparalleled exclusivity.

September 9, 2023

BOXING FIGHT NIGHT

An evening where sport transcends competition. APACHE STAR CLUB transforms a boxing spectacle into an unforgettable cultural moment.

Members experience the raw intensity of the ring from an exclusive vantage, where athleticism and elegance unite in perfect balance.

September 23, 2023

FASHION SHOW DUESSELDORF

Düsseldorf becomes the stage for APACHE STAR's triumphant homecoming—a fashion spectacle that celebrates heritage and innovation.

Club members gather to witness a defining moment where German precision meets global vision, creating an experience that transcends the ordinary.