MEET THE
HEAD
OF THE
APACHE STAR TEAM
ROGER ANTHONY CASSIUS KLÜH
Roger is the visionary behind APACHE STAR, whose legendary world record from the U.S. to Cuba continues to inspire. As our History Writer, he preserves the brand’s legacy, documenting its journey of speed, innovation, and international connection.
Roger is the visionary behind APACHE STAR. From the start, he was determined to transform his legendary brand into a fashion statement. His passion for speed, adventure, and innovation continues to shape the unique style of APACHE STAR.
ROGER ANTHONY CASSIUS KLÜH
Roger is the visionary behind APACHE STAR, whose legendary world record from the U.S. to Cuba continues to inspire. As our History Writer, he preserves the brand’s legacy, documenting its journey of speed, innovation, and international connection.
Roger is the visionary behind APACHE STAR. From the start, he was determined to transform his legendary brand into a fashion statement. His passion for speed, adventure, and innovation continues to shape the unique style of APACHE STAR.
JESSICA JOSEFINE FRÜHBRODT
Jessy leads APACHE STAR with vision and precision. She manages product development, e-commerce, finances, and operations while collaborating on marketing and offline sales strategies.
JESSICA JOSEFINE FRÜHBRODT
Jessy leads APACHE STAR with vision and precision. She manages product development, e-commerce, finances, and operations while collaborating on marketing and offline sales strategies.
JEFFREY JOSEPH ROGER KLÜH
Jeffrey plays a key role in APACHE STAR’s growth and strategy. As Executive Vice President, he drives innovation and global expansion, ensuring the brand’s continued success.
JEFFREY JOSEPH ROGER KLÜH
Jeffrey plays a key role in APACHE STAR’s growth and strategy. As Executive Vice President, he drives innovation and global expansion, ensuring the brand’s continued success.
DR. MED. HARTMUT-ECKEHARD FRÜHBRODT
Dr. Frühbrodt is a board-certified physician, nutrition specialist, and sports medicine expert with decades of experience. As head of our medical advisory team, he ensures every APACHE STAR supplement is doctor recommended, clinically backed, and designed for real results.
DR. MED. HARTMUT-ECKEHARD FRÜHBRODT
Dr. Frühbrodt is a board-certified physician, nutrition specialist, and sports medicine expert with decades of experience. As head of our medical advisory team, he ensures every APACHE STAR supplement is doctor recommended, clinically backed, and designed for real results.
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Who leads APACHE STAR?
APACHE STAR is led by Owner & CEO Jessica Josefine Frühbrodt, with Founder Roger Anthony Cassius Klüh, Executive Vice President Jeffrey Joseph Roger Klüh, and Dr. Hartmut-Eckehard Frühbrodt as Chief Medical Advisor.
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What does the Founder do today?
Roger Klüh safeguards our world-record heritage and shapes the brand story so every product carries the spirit of speed, precision, and grit.
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What is the CEO responsible for?
Jessica Frühbrodt drives strategy, product, operations, e-commerce, and partnerships—turning the brand’s “Fuel Your Legend” ethos into real, high-performance experiences.
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What is the EVP focused on?
Jeffrey Klüh leads growth—expansion, partnerships, and wholesale—so our products and experiences scale globally without losing quality.
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What does the Chief Medical Advisor do?
Dr. Frühbrodt oversees product standards for our supplements and guides evidence-based quality practices from formulation to release. Our APACHE STAR doc also gives free nutritional advice for our customers.
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What makes APACHE STAR different from other premium brands?
We fuse offshore-powerboat heritage with modern performance — rugged luxury that actually performs, from apparel to lab-tested supplements.
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Are APACHE STAR supplements third-party tested?
Yes. We use independent labs and provide Certificates of Analysis (COAs) by batch. Request them anytime via our contact form.
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Do your products contain allergens?
Allergen information is listed on each product label and page. For full details and sensitivities, please review the product page before purchase.
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Are your supplements non-GMO or vegetarian?
We offer non-GMO and vegetarian-friendly options. Check each product page for the applicable statements and certifications.
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How can I contact leadership for media or partnerships?
Use our contact form or send us an email to info@apachestar.com — your inquiry will be routed directly to the leadership team.
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Do you work with ambassadors and athletes?
Yes. We collaborate with partners who embody our world-record heritage and the “Fuel Your Legend” mindset.
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Where can I learn more about the Apache Star story?
Visit our About/Story and Blog features to explore the world-record legacy that inspired the brand.
