Who is Roger Klüh, the man behind the Apache Star powerboat?

Roger Anthony Cassius Klüh is a German entrepreneur, world record–holding powerboat driver, and owner of the legendary Apache Star. He and Jessica Frühbrodt founded the APACHE STAR lifestyle brand, combining luxury fashion, performance supplements, and the spirit of speed and independence.

Why is John Travolta connected to the Apache Star?

Hollywood actor John Travolta recently became associated with the Apache Star, symbolizing freedom, precision, and performance—values that mirror both the powerboat and the APACHE STAR brand philosophy.

What is the history behind the Apache Star world record?

In 2015, Roger Klüh set a world record by crossing from Key West to Havana in just under 90 minutes with the Apache Star powerboat — breaking a 50-year barrier between the U.S. and Cuba.

What makes the Apache Star powerboat unique?

The Apache Star is the first sit-down V-bottom high-performance powerboat built for speed, featuring advanced engineering and design rooted in American offshore racing. Its distinctive APACHE ORANGE hull has become a global symbol of luxury performance and freedom..

What is the APACHE STAR lifestyle label?

APACHE STAR is a luxury lifestyle brand inspired by the legend of offshore powerboating. Its collections blend technical performance wear with timeless design — presented by Lilly Becker at Paris Fashion Week 2025.

Where can I buy APACHE STAR fashion and supplements?

All APACHE STAR products—ranging from down-filled jackets to performance supplements made in the USA — are available online at apachestar.com, on Amazon (US), Walmart, and in special boutiques on the Côte d´Ázur.

Who is the medical expert behind APACHE STAR’s supplements?

APACHE STAR Performance & Health is supervised by Dr. Hartmut-Eckehard Frühbrodt, who offers free nutritional and product consultations to customers worldwide.

BOOKS & MOVIES

Travolta Now Drives Klüh’s “Apache Star”

John Travolta on board the legendary powerboat – symbol of speed, legacy, and luxury Apache Star by Roger Klüh.

Roger Klüh and his speedboat Apache Star were the stars of the Caribbean back in 2015, racing between Florida and Cuba. Klüh set a new record time of 90 minutes, piloting the Apache Star across the water at breakneck speed. Now the Apache Star is heading to Hollywood.

None other than film legend John Travolta is now at the helm. Travolta used the 2,700-horsepower monster boat in the trailer for his new film Speed Kills.

In the film, based on real-life events, Travolta plays multimillionaire Ben Aronow. Aronow works in construction in New Jersey, but always ends up entangled with the Mafia. He sells everything, moves to Miami, and buys a speedboat. He actually becomes a champion, but eventually runs out of money. To stay afloat, he starts working again—for the infamous Mafia boss Meyer Lansky.

The Apache Star appears in the movie’s promotional trailer. The music video by Miss Tara, who composed the film’s theme song, also features Klüh’s boat. The trailer premiered on May 8 at the Cannes Film Festival.